Release of KELITA (可丽塔) washi tape for Chinese market
KING JIM (SHANGHAI) TRADING CO., LTD., one of the overseas subsidiaries of KING JIM Corporation (Headquarters: Chiyoda-ku, Tokyo) has released KELITA (可丽塔) washi tape for Chinese market on October 28th, 2024.
KELITA is washi tape with backing paper pre-cut into 5 cm lengths in a card-sized booklet. There are eight designs in total (four of basic type, four of foil-stamping type), which are designed by four popular Chinese creators.
KING JIM strives to capture new customers in Chinese market by the release of KELITA washi tape and would expand the market as well.
Outline
| Item Name | KELITA (可丽塔) washi tape |
|---|---|
| Prices | Basic type 28 CNY (VAT included) Foil-stamping type 31 CNY (VAT included) |
| Release Date | October 28th, 2024 |
| Designs | eight kinds (four of basic type, four of foil-stamping type) |
Features
Easy to carry around with its compact size
It has washi tape with backing paper pre-cut into 5 cm lengths in a card-sized booklet. It is effortless to use by cutting one sheet from the mount and peel it off from the backing paper. When the cover is folded up, it becomes card-sized and can be carried compactly in a pocket of your notebook. You can also give or exchange the washi tape with the backing paper neatly to others.
Designs
We have collaborated with four popular Chinese creators.
Introduction to Creators (alphabetical order)
- AKI JIANG (Illustrator)
- AKI JIANG has engaged in many collaborations with famous brands and magazines. The creator's works express everyday living in a style that combines light, passionate coloring with simple figures.
- RED (小紅書) account: AKI JIANG
- RED (小紅書) ID: akijiang
- Products designed by her: Puppy kiki (小狗kiki) KLTC001 / Sunset ranch (落日牧场) KLTCH001
- Amora (Stationery fan)
- Amora is the founder and product designer of the stationery brand MORI STATIONERY. The designer's hobby is recording travels and daily life in notebooks, and she spreads the appeal of stationery that enriches living.
- RED (小紅書) account: Amora
- RED (小紅書) ID: 422816990
- Products designed by her: Flower collage (拼贴花) KLTC002 / Collage (拼贴图形) KLTCH002
- RIBBON WORKS (Original design brand established in 2016)
- RIBBON WORKS handles tapes, stickers, sticky notes, notebooks, stamps and miscellaneous everyday goods, uniquely clipping out intrinsic elements depending on the theme of the work. It excels at design that moves ideas from the head to everyday living and that brings fun and diversity to the world.
- RED (小紅書) account: RIBBON WORKS
- RED (小紅書) ID: 4234716796
- Products designed by her: Shared Moment (分享物) KLTC003 / My Time (独享物) KLTCH003
- Square Studio (Stationery and miscellaneous goods brand established in 2016)
- Square Studio designs high-quality stationery and miscellaneous goods under a philosophy of uncovering inspiration and beauty within daily life. As an individual, the creator also collects stationery and miscellaneous goods from China and overseas, clipping out beauty and fun within daily life and spreading it to fans.
- RED (小紅書) account: 平方Studio
- RED (小紅書) ID: 335678704
- Products designed by her: Colorful dessert (缤纷甜品) KLTC004 / Bread planet (面包星球) KLTCH004
Specifications
| Item Name | Item No. | Designs | Size | Contents | Prices |
|---|---|---|---|---|---|
| KELITA (可丽塔) washi tape | KLTC001 | Puppy kiki (小狗kiki) |
H91 x W55 mm *When folded | Washi tape with backing paper 40 sheets (10 sheets×4 kinds) |
28 CNY (VAT included) |
| KLTC002 | Flower collage (拼贴花) |
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| KLTC003 | Shared Moment (分享物) |
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| KLTC004 | Colorful dessert (缤纷甜品) |
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| KLTCH001 | Sunset ranch (落日牧场) |
Foil-stamping washi tape with backing paper 40 sheets (10 sheets×4 kinds) |
31 CNY (VAT included) | ||
| KLTCH002 | Collage (拼贴图形) |
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| KLTCH003 | My Time (独享物) |
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| KLTCH004 | Bread planet (面包星球) |
For inquiries, please contact the following contact address.
KING JIM Corporation Overseas Business Promoting Dept.
e-mail: intl@kingjim.co.jp
